Versace – Versus Video Mapping Projection & Totem Mirrorvision Screens
Visual Poke have completed a series of high profile ?installations in a number of premium Versace – Versus stores, including high powered video mapping projection solution for new and exciting Versace brand…Versus
Westfield shopping centres newest luxury area known as the village is home to the new Versus store. featuring custom video mapping content.
Visual Poke created custom video content to showcase the brands youthful approach and cutting edge styling.
Utilising a single 12,000 lumen digital video projector from renowned British manufacturer ?Digital Projections, coupled with a Resolume Arena playback system in audio sync which responds to the in store playlist and triggers the HD video ?projection mapping onto the wall by the entrance of the Versus store.
Visual Poke control and monitor the installation through the HDbaseT, broadband?connection and Digital Projection’s proprietary software.
Custom content creation for the video projection mapping was realised following designer specifications detailing the exact requirements for the display medium.
Following on from this Visual Poke have since installed into Paris and Shoreditch Versus stores with a technical solution of 2 x 55″ screens in portrait mode columns.. With re-worked custom content to suit the unique format, animated Greca pattern, Composite models and clothing and of course animated graphic Lions Head.
the Mirrorvision panels, act as perfect mirrors until the screen are turned on, when the content shows through the Mirror for a clearly defined content delivery.